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Table of Contents
Anchoring the Name by Association Our fourth, and last, basic principle for remembering names and faces is association. We must anchor a new name to our minds by as many other related facts, pictures, or impressions as we can hitch to it. Let us imagine, for example, that I lead you into a room full of people and introduce you to four men in succession— Mr. Graham, Mr. Singleton, Mr. Tucker, and Mr. Wetherby. If you are making no effort to catch these names as I introduce you, three of these men will remain complete blanks to you. The fourth name, however—Wetherby—will crash in your consciousness like a cymbal. Why? Simply because your mother's maiden name happened to be Wetherby, your own middle name is Wetherby, and somewhere in the country, to your certain knowledge, you have a large assortment of uncles, aunts, cousins, nieces, and nephews, all named Wetherby. |
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